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Our Story

Grey + Wild is a design led kids concept store, selling a curated collection of kids clothing, interiors, toys, cards and accessories. All in a stylish, minimalistic setting.

We stock over 40 different independent clothing, interiors and toy brands from all over the world, many of which are exclusively available at our store in New Zealand. Our clothing brands cater for children aged 0-12 years. One of our most important points of difference is that our clothing ranges go up higher than almost all other children’s shops, with most stopping at 8 years. At Grey + Wild there is lots available for pre-teens.

Our aim is to sell unique, high quality products to the conscious consumer who is bored with the disposable items that are saturating the market in New Zealand and all over the world. Shopping at Grey + Wild, you know you will be taking home quality items that last. Being an independent family run store, we offer a personalised service, help with styling your child for an important birthday or event, or just to pick out some cool summer or winter pieces.

We hope you love visiting and shopping at our store as much as we love running it.

Team Grey + Wild. x